Why Google Launched Google+

So Google+ is a social network. So is Facebook. So is Twitter. So is LinkedIn. There are a lot of social networks on the web. Why, then, did Google decide to get into the social networking thing?

It’s all about owning the eyeball and the advertising revenue. With the rise of social networking over the past half dozen years, and especially with the growth of Facebook, Google saw a threat to its space on the internet. Even though most of us view Google as a search company, and even though social networking seemingly has little or nothing to do with web searching, Google still viewed social networking as a competition. Let me explain.

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